While the quality of your services and products keep your customers coming back, getting them through the door is something else. Now that businesses are open for business once again, getting customers through your door is more important than ever. So how do you beat the competition and get customers into your business? Metrowest Painting has the answer: commercial painters in Boston. Exterior commercial painting can boost your business and make potential customers better aware of your business. If they can see you, they’ll know both where you are and what you do.
Here are some ways a new paint job can help your business.
Attract New Customers
If your business relies on walk-ins or people noticing you as they drive by, a good exterior paint job is indispensable. Customers unfamiliar with your business are unlikely to go in a building or storefront that looks shoddy or run down. By simply repainting your building’s exterior, you can give your business a whole new life. As commercial painters in Boston, our team at Metrowest knows how to transform your tired storefront into an attractive business that will entice customers to wander in.
Promote Your Brand
In our previous post on commercial painting, we mentioned that certain brands are associated with a single color. Lowe’s is blue, Home Depot is orange, Target is red. Using color consistently across your company’s branding is a great way to increase your visibility and attract customers. You’ve thought about think about how you use color in your company’s logo, merchandise, menus, and advertising. But have your considered the building itself? If you have the freedom to do so, painting the exterior to match your company’s brand makes you memorable and stand out from the competition.
And Your Rebrand
An exterior paint job can be a key element in a company rebrand as well. After a while, your company’s logo, printed materials, and general style starts to look out of date. If you change your company’s color scheme as a part of that rebrand, updating your building’s façade will make your company’s update look cohesive and attract new customers. Giving your business a facelift can help bring previous customers back in. Reminding people in your community that you are there and open for business can bring customers back in who haven’t visited you in a while.
Metrowest: Commercial Painters in Boston
If you’re looking to get your business booming again, professional commercial painters in Boston can give you the boost you need. Metrowest Painting has decades of experience and is ready to give your business the new look it needs.